Today I attended a Twitter Chat chaired by Paypal's VP of mobile payments,
Osama Obedier. If you've never been in a Twitter chat, it's worth joining if
you're interested in the topic - fun, quick, lots of noise but useful tidbits and
links emerge. This chat, now over, can be accessed by searching on hashtag:
From what I could comb out of the noise, this chat was meant as a teaser to
what Paypal's plans are in the mobile payments marketplace as well as spread
the word about their upcoming developer conference, Paypal X Innovate 2010.
A nice little treat thrown in by Obedier: $200 off the conference fee with code
TWEET (valid until Oct. 7, 11:59PM PT).
A lot of interesting and very lucrative apps have been developed by outside
companies since Paypal opened up their developer platform - and with good
reason. Paypal mobile reports a usage increase from $25M in 2008 to $500M
And by 2015, figures are projecting that shoppers will spend an astounding
$119B (that's BILLION!) on goods and services purchased via mobile phone
With those kinds of $$$s, businesses can't afford not to take advantage of a
mobile payment apps.